Set up your brand voice

Your brand voice is the set of instructions the AI uses when it writes. A few minutes here makes Cowriter drafts and auto-resolution replies feel like they came from your team.

What to configure

• Tone — friendly, formal, playful, concise… pick what fits your brand.
• Language — the default language for replies (the AI can still translate per conversation).
• Signature & greeting — how you open and close messages.
• Do’s and don’ts — words to avoid, policies to always mention, links to include.

Set it up

1. Go to Settings → Brand voice.
2. Write a short description of your brand and how you like to speak to customers.
3. Add any fixed rules (e.g. “always offer a discount code on delayed orders”).
4. Save. New AI drafts immediately follow the updated voice.